AI visibility, GEO and practical know-how.
Berger+Team is a freelance collective from Bolzano (South Tyrol) for branding, web design, online marketing and AI visibility, founded in 2019 by Florian Berger.
Fewer Clicks, Better Customers: Why Zero-Click Search Won't Ruin Your Business
Your Google traffic is collapsing — and yet better inquiries are coming in. Why AI visitors are pre-qualified, convert markedly higher, and what that means for your business.
From SEO to GEO: the technical architecture of an AI-readable website
RAG, llms.txt, JSON-LD, TDM and MCP — how to build a website technically so that AI search engines can read and cite it correctly. With code, standards and lessons learned.
When AI Cites You Wrong: The Underestimated Reputation Risk
AI search engines get sources wrong in over 60% of cases — and sound completely confident doing it. Why that's a bigger risk than invisibility, and how to protect yourself.
Visible to AI, opted out of training: data sovereignty with TDMRep and the EU AI Act
Being perfectly AI-readable also makes you a scraping target. How to stay visible in AI search with TDMRep and the EU AI Act, while opting your knowledge out of model training.
What your business really needs now — before the AI answers for you
ChatGPT names names — yours or a competitor’s. What your business needs now to show up correctly in AI answers: plain English, no tech jargon.
You've read how it works.
Where does your business stand?
We ask ChatGPT, Perplexity and others what they know about your business — and show you what is right, what is missing and what is simply wrong. Free and without obligation.
- Honest assessment, no pitch
- No preparation needed from you
- Reply usually within 24 hours
Everything you need —
at a glance.
What btlabs Core can do, how to reach us directly, what it costs, and why you can trust us — the hard facts, compact and ready to expand.