# Posts

> All posts from btlabs Core: AI visibility, GEO, tool consolidation and practical know-how — plain talk straight from the team, no buzzwords.

Blog btlabs Core

## AI visibility, GEO and practical know-how.

Berger+Team is a freelance collective from Bolzano (South Tyrol) for branding, web design, online marketing and AI visibility, founded in 2019 by Florian Berger.

- [· When other people talk about you · Your website supplies the facts about you. Whether an AI recommends you is decided by others — mentions track AI visibility far more closely than backlinks.](https://btlabs.dev/en/posts/brand-mentions-ai-visibility)
- [· Opening hours, holidays, closures — how to get your hours right everywhere · Opening hours change far more often than your business name or address — and every change is a chance for your website, Google profile and directories to drift apart. What travels as data, what only as a note, and a routine for every holiday and change of season.](https://btlabs.dev/en/posts/opening-hours-holidays-closures)
- [· Structured data for a small business: what to declare · Registration number, VAT ID, registered office: your business already holds the details a machine looks for. They are just buried in the small print.](https://btlabs.dev/en/posts/structured-data-for-small-business)
- [· New page live: how Google finds it — and what you can do yourself · A new page isn't on Google the moment it goes live. What sitemaps, crawling, internal links and Search Console actually do — and what only Google decides.](https://btlabs.dev/en/posts/new-page-on-google)
- [· The vocabulary machines share · Schema.org is not a format, it is a dictionary — a finite public list of things machines agreed to call by the same name. Invent a word and nobody reads it.](https://btlabs.dev/en/posts/schema-org-vocabulary-explained)
- [· What September shows: three findings from the radar · llms.txt just above 13%, usage reservations and files for AI agents below one percent: three observations from the ai-discovery radar's September run, with denominator, date and working.](https://btlabs.dev/en/posts/radar-september-2026-findings)
- [· Which facts should a machine be able to read about your business? · Not everything on your site deserves markup. Five facts decide whether an assistant can recommend you — and the order matters more than completeness.](https://btlabs.dev/en/posts/what-structured-data-to-add)
- [· Frequently asked questions about AI optimization for websites · Ten questions that keep coming up in first conversations — cost, timing, guarantees, data protection. With the answers we would give on the phone.](https://btlabs.dev/en/posts/ai-optimization-faq)
- [· AI optimization for websites in South Tyrol: what it means and what it doesn't · Search optimization gets you into a list. AI optimization makes sure a machine can state your business correctly. What is behind it — and what nobody can guarantee.](https://btlabs.dev/en/posts/ai-optimization-website-south-tyrol)
- [· We design for people and machines · A website has two readers today: the person in the browser and the machine behind it. What I design differently because of that — and where the two worlds contradict each other.](https://btlabs.dev/en/posts/we-design-for-people-and-machines)
- [· If your website offered tools instead of pages · A thought, not a promise: assistants have moved from answering to acting. What if a business did not only describe what it can do, but offered it in a form a machine could use as well?](https://btlabs.dev/en/posts/if-your-website-offered-tools)
- [· Why an AI cannot represent your brand · An AI can quote your text. It cannot reproduce how you look — it does not know. Of 18 design-system domains, none publishes its design tokens at a discoverable address.](https://btlabs.dev/en/posts/machine-readable-brand-design-tokens)

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Free check

## You've read how it works.
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We ask ChatGPT, Perplexity and others what they know about your business — and show you what is right, what is missing and what is simply wrong. Free and without obligation.

- Honest assessment, no pitch
- No preparation needed from you
- Reply usually within 24 hours

Free · no obligation · results in a call

[Request the AI-readiness check →](https://btlabs.dev/en/contact#cta)[See all features](https://btlabs.dev/en/features)

Facts

## Everything you need —
at a glance.

What btlabs Core can do, how to reach us directly, what it costs, and why you can trust us — the hard facts, compact and ready to expand.

Show allCollapse all

Business Berger+Team d. Florian Berger

Rating [5.0 on Google](https://maps.google.com/?cid=17283123306740815377)

Address Reichrieglerweg 17/3 · I-39100 Bozen (BZ) · Italy – South Tyrol

Email [info@berger.team](mailto:info@berger.team)

Phone · WhatsApp [+393461033556](tel:+393461033556)

Languages Deutsch Italiano English

**1 btlabs Core found by humans & AI**

Solution Tailored foundation on headless architecture — a base that can power your website, shop & AI agents alike.

Findable Prepared for Google and AI answers — GEO out of the box (llms.txt, MCP), under 200 ms median in the load test (August 2026).

Automation AI translates, writes meta-texts & image descriptions, and reviews content — DE/IT/EN, via your own AI account.

Integration MCP interface, REST & GraphQL — open interfaces for CRM, ERP & co.

**2 Direct Contact 1 business day**

Available Email, phone, WhatsApp, video call

Contact Florian Berger

Response time usually within 24 hours

**3 Service Area DACH region, Italy**

On-site South Tyrol — Bolzano and surroundings

Remote Italy & entire DACH region — well-practiced

Languages [Deutsch](https://btlabs.dev/de) · [Italiano](https://btlabs.dev/it) · [English](https://btlabs.dev/en)

**4 Availability & Capacity limited**

Currently **We have openings — but only a few.** We deliberately take on only a few projects at a time.

Start after a straight-talk conversation and clear roadmap

**5 Price Transparency €€-€€€**

Projects Classification **€€-€€€** · All prices excluding VAT.

Model Investment — **no subscription for the core system**

Ownership Your data and content belong to you — full export, anytime

**6 Experience & Trust since 2019**

Collective Berger+Team — since **2019**

Experience **20+ years** in branding, web & marketing

Testimonials [Reviews on Google](https://maps.google.com/?cid=17283123306740815377) · [Partner voices on the home page](https://btlabs.dev/en#stimmen)

**7 Data Protection & Tech cookieless**

Hosting EU, isolated

Tracking Cookieless, no third-party trackers — **no cookie banner**

Security AES-256, 2FA, daily encrypted backups

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See also: [llms.txt](https://btlabs.dev/llms.txt) · [ai.txt (Policy)](https://btlabs.dev/ai.txt) · [identity.json](https://btlabs.dev/identity.json)
