# Features & details

> 81 features, honestly listed: AI findability (GEO), sub-200 ms speed, data sovereignty, three languages at the core — and proof that it works.

## btlabs Core · Substance

## All the functions of your digital foundation. Honestly listed.

No sales patter, no hidden asterisks: here's every feature that comes standard — and at the end, what deliberately isn't. In short: btlabs Core is the digital foundation of Berger+Team — a fast, trilingual website platform from Bolzano that makes your business findable on Google and in AI answers, built as a digital knowledge and service interface for people and AI agents. The system is yours: a one-time investment, full export, no subscription lock-in for the core system.

Index

- 01
- Being found
- 02
- Speed
- 03
- Data sovereignty
- 04
- AI
- 05
- Multilingual
- 06
- Editing
- 07
- Leads
- 08
- Channels
- 09
- Measuring
- 10
- Security
- 11
- Reliability
- 81
- Features as standard
- 11
- Areas
- 3
- Languages at the core
- <200 ms
- Response time
- 96
- AI tools (MCP)
- 0
- Cookie banner

## 01 · Being found

## Your business gets found — on Google and in AI answers.

btlabs Core ships structured data, sitemaps, feeds and machine-readable profiles out of the box: the same content, maintained once, reaches Google just as it reaches AI systems like ChatGPT or Perplexity. GEO (Generative Engine Optimization) means preparing a website so AI systems understand it and cite it correctly.

- 01
- Structured data (rich snippets)
- Automatic: company, FAQ (expandable in Google), job postings (Google Jobs), team, opening hours, service area, prices, “book a call”, reviews. In the standard JSON-LD format per Schema.org — the language Google and AI systems understand without guessing.
- 02
- XML sitemaps per content type
- An automatic table of contents for search engines — drafts and expired job postings drop out on their own. You never have to think about it.
- 03
- Blog feed (RSS)
- New posts go out automatically as a feed — readers, news services and news apps get your content without you registering it anywhere.
- 04
- Clean signals
- Language tagging (hreflang), a unique canonical address per page, breadcrumb navigation. Sounds technical, but it prevents exactly the mistakes that make pages rank poorly.
- 05
- Meta with AI suggestion
- Title and description for Google — suggested by the AI on request, approved by you. Per page and per language.
- 06
- 301 redirects
- Change an address and the old one redirects automatically. Your ranking moves with it — nobody lands on a dead end.
- 07
- GEO
- Machine-readable profile & brand file
- Two compact files tell AI systems who you are: llms.txt lists what you offer and where the important content lives; the brand file adds name, services, tone of voice, contact channels and languages. So AI systems describe you consistently — instead of guessing from other directories.
- 08
- GEO
- Every page, also as plain text
- Every page has a clean text version without menus, images or layout. That way an AI reads your content instead of your visuals — and cites you more accurately.
- 09
- GEO
- Questions & answers for AI
- Your FAQ also lives in its own file that AI systems read directly. Customer questions get answered with your answer — not a guessed one.
- 10
- MCP
- Agent entry point & profile files
- A fixed starting point where an AI assistant finds everything else: what's there, how to query it, where the contact channel is. Plus the industry-standard profile files AI systems automatically look for.
- 11
- MCP
- MCP interface
- MCP (Model Context Protocol) is the open standard AI assistants use to talk to systems. They read your content directly at the source — permissioned and logged, instead of scraping your page and guessing.
- 12
- IndexNow & ground rules for AI
- Changes get reported to search engines immediately instead of waiting. And you set the machine-readable rule: citing yes, scraping content for training no.

Text

# Your business — readable by AI in one pass name: Example Joinery location: Bozen · South Tyrol services:  - Custom furniture  - Interior fit-out  - Repair & service opening_hours: Mon–Fri 8–17 contact: info@example-joinery.example languages: de · it · en

If someone asks an AI for “joiner in Brixen”, it reads exactly this — services, hours, contact — and cites you correctly.

## 02 · Speed

## Under 200 ms: speed that Google measures and visitors feel.

btlabs Core typically serves pages in under 200 milliseconds — static-fast, with no extension ballast. Speed is a ranking factor and the first impression for every visitor, human or machine.

- 01
- Static-fast — refreshed with precision
- Pages arrive ready-made from the server instead of being assembled on every request — every visitor feels it, and Google measures it. Change one piece of content and only that gets refreshed, not the whole site: live instantly, without slowing anything down.
- 02
- Automatic image optimisation
- Every image ships in several sizes and modern formats. You upload, the system does the rest.
- 03
- Built-in full-text search
- Searches across all content, forgives typos, works in every language — no external service.
- 04
- Lean code
- No ballast from dozens of extensions. What isn't there can't slow things down or break.

## 03 · Data sovereignty & privacy

## Your data belongs to you — no cookie banner, no third-party trackers.

All data stays with your business: cookieless analytics with no banner, EU hosting isolated per client, and built-in GDPR automation — privacy as a selling point, not a chore.

- 01
- No cookie banner, no third-party trackers
- Analytics run cookieless on your own server — no banner, no click-through, no fear of warning letters. And nothing flows to third parties: your visitor data stays with you.
- 02
- Ready-made legal texts
- Imprint, privacy policy and terms as maintained pages — not a PDF attachment from somewhere.
- 03
- GDPR at the push of a button
- Grant data access, auto-delete data after a deadline, anonymise IP addresses, 1-click newsletter unsubscribe. Built in, not bolted on.
- 04
- EU hosting, isolated
- Your own server in the EU, separate from every other project. No shared environment, no strangers next door.
- 05
- Clean consents
- Newsletter only with double opt-in, every consent documented.
- 06
- Secure files
- Uploaded graphics are automatically stripped of malicious code, and photos lose their hidden location and camera data. A risk hardly anyone thinks about — already handled here.

## 04 · The AI that pitches in

## You maintain once — the AI does the rest.

The built-in AI translates, describes images, checks content and suggests improvements — guided by your brand knowledge base and paid for through your own key. It pitches in, instead of just chatting.

- 01
- Translation DE/IT/EN
- Whole pages at the push of a button — formatting intact, in your brand's tone and with your terminology. No copy-pasting into outside translators.
- 02
- Meta texts automatically
- Titles and descriptions for search engines get suggested, you approve them. Saves the most tedious busywork.
- 03
- Image descriptions
- The AI looks at the image and writes the alt text — important for accessibility, Google and AI systems. Also runs automatically afterwards when something’s missing.
- 04
- Content check
- Checks your pages for missing image texts, weak findability, deviations from brand tone and content gaps — and tells you what to do.
- 05
- Findability foundation
- An analysis of your page with concrete improvements you can apply directly. Not a report to file away, but suggestions to act on.
- 06
- Internal link suggestions
- The AI knows your entire page network and suggests relevant cross-links as you write. Good for readers, good for ranking.
- 07
- Pre-fill fields
- Fill individual fields or entire documents with a suggestion at the push of a button — you correct, instead of staring at a blank page.
- 08
- Brand knowledge base
- Your rules, your glossary, your banned words — stored centrally. Every AI output follows them, no matter who triggers it.
- 09
- The AI speaks up
- If it notices a contradiction, a tone deviation or a content gap, it flags it in the system — instead of it going unnoticed.
- 10
- Free choice of model, your key
- You decide which AI model handles which task. Access runs through your own key, stored encrypted. Full cost control.

## 05 · Multilingual at the core

## German, Italian, English — equal from the ground up.

Not bolted on afterwards.

Switch live

- de
- Mehrsprachig im Kern.
- In Südtirol nicht verhandelbar — darum ist Mehrsprachigkeit Teil des Fundaments. Jede Seite, jede KI-Datei und jede Maschinen-Antwort gibt es pro Sprache, jede mit eigener Web-Adresse.
- it
- Multilingua nel cuore.
- In Alto Adige non è negoziabile — per questo il multilinguismo è parte delle fondamenta. Ogni pagina, ogni file IA e ogni risposta macchina esiste per lingua, ciascuna con il proprio indirizzo web.
- en
- Multilingual at the core.
- Non-negotiable in South Tyrol — which is why multilingualism is part of the foundation. Every page, every AI file and every machine response exists per language, each with its own web address.

routing

- 200
- btlabs.core/de
- 200
- btlabs.core/it
- 200
- btlabs.core/en
- ·
- llms
- each language gets <b>its own file</b>

More about the multilingual website

German, Italian and English are equal language versions with their own addresses and their own SEO — not a bolted-on translation. Non-negotiable in South Tyrol, a head start in the DACH region.

- 01
- DE/IT/EN as equals
- No main language with add-ons — every language is fully-fledged. More can be added.
- 02
- Language-appropriate addresses
- Every language version has its own translated addresses and its own search engine signals.
- 03
- Correct throughout
- Even error pages and system texts are translated. The language is right everywhere, not just in the body copy.
- 04
- AI translation built in
- Translation happens inside the system, not in a separate tool — with your glossary and your tone.
- 05
- Translate at scale
- Every translatable text can be exported as source–target pairs and re-imported once translated — ideal when a professional translator takes over. The layout stays untouched.
- 06
- Gap indicator
- See at a glance where a language version is missing — instead of discovering it by accident.

## 06 · Content & editing

## You maintain your own content — no tech degree required.

You maintain content yourself: in the block system with live preview, with versions and restore — or by talking to your AI assistant. Every change goes live instantly, in every language.

- 01
- Block system
- Assemble pages from ready-made blocks: text, images, cards, gallery, FAQ, team, form and more.
- 02
- Content types
- Pages with subpages, blog, FAQ, jobs, team, testimonials, gallery, menus, glossary — all set up.
- 03
- Live preview
- See how it looks as you type. No save-and-hope.
- 04
- Reusable building blocks
- Set up text snippets and scheduled banners once, use them everywhere.
- 05
- Individual design system
- Your design, not a bought look with a swapped-out logo.
- 06
- Versions & restore
- Every change is traceable, every earlier version restorable.
- 07
- MCP
- Maintain via chat
- Check, revise or create content by talking to an AI — without clicking through menus.
- 08
- Template importer & auto addresses
- Create system pages at the push of a button, addresses are generated automatically from the title.
- 09
- Central values
- Phone number, address, opening hours — maintain them once, they appear everywhere automatically correct, even in emails. Change something and you change it in exactly one place.
- 10
- Where is what used?
- For every block you see which pages use it. No guessing whether a change breaks something elsewhere.
- 11
- Scheduled publishing
- Set a date for a post or page — it goes live on its own and can pull back on its own too.
- 12
- Internal knowledge base
- Your own confidential knowledge store with full-text search: internal processes, arguments, background. Not public, but instantly findable for you and your AI assistant.

your AI assistant ~ MCP

- You
- Set the summer opening hours: Saturdays until 5 pm.
- Core
- Done — saved as a <b>draft</b> in DE·IT·EN. Shall I put it <b>live</b> right away?
- You
- Yes, go live.
- Core
- Published — correct everywhere: Google, AI answers, machine files.
- MCP · authorised
- logged
- live in DE·IT·EN

## 07 · Leads & communication

## Visitors become inquiries.

Inquiries, newsletters and campaigns come together in one place: stored, legally confirmed, trackable and exportable — nothing gets lost in an inbox.

- 01
- Forms without code
- Assemble any fields you like, spam protection is built in.
- 02
- Inquiries stored
- Every inquiry lands in the system, with a confirmation email and export — nothing gets lost.
- 03
- Newsletter with double opt-in
- Legally sound sign-up, segmentation, one-click unsubscribe.
- 04
- Email delivery, your choice
- Via an email service or your own mail server — with test sending and customisable templates.
- 05
- Campaign links
- Trackable links for ads, newsletters or flyers. See which campaign actually brings inquiries — no outside tool needed.
- 06
- Export inquiries
- All inquiries and leads as a file — for your own analysis or handover to another system.

## 08 · One base, many channels

## Today a website — tomorrow a shop or app.

One central content base feeds your website, future channels and AI assistants — through open interfaces instead of isolated solutions. What you maintain once is correct everywhere.

- 01
- True headless architecture
- Content is separate from appearance. The same base can feed website, shop and AI assistants.
- 02
- Live faster
- A new channel launches on a proven base instead of as a rebuild.
- 03
- One source of truth
- Maintained once, correct everywhere — no more “the app still had the old price”.
- 04
- Tailored, not off the rack
- Built for your business, not for the average of all businesses.
- 05
- Open interfaces
- Your foundation connects to inventory management, CRM or your own applications — via common, open channels. No island.
- 06
- MCP
- Chat with your website
- 96 tools are available to your AI assistant: search, create, edit and schedule content, query metrics. Every permission switchable individually, every access logged.

## 09 · Measuring whether it works

## You see whether it's working.

btlabs Core actively measures AI visibility: whether AI systems recommend your business, which systems actually read your pages, and how many visitors arrive from AI answers — plus the classic search engine data, all in one place.

- 01
- Asks the AI itself
- A monitor regularly puts real customer questions to AI systems — without naming your business — and checks whether you show up in the answer. Because if you're named without anyone clicking, no normal analytics tool notices.
- 02
- Known, or just findable?
- The same question goes to systems with live search and to those without. That shows you the difference: is the AI finding you right now — or does it already know you? One you fix with content, the other takes time.
- 03
- How well are you named?
- Not just whether, but how: merely mentioned, clearly recommended, or named as the first choice — with the reasoning behind it. That builds a track record, not a gut feeling.
- 04
- Which AI actually reads you
- Every AI visit is captured and checked for authenticity — anything just posing as a known system gets caught. You see which systems read which pages.
- 05
- Visitors from AI answers
- People who arrive from an AI answer are counted separately — and protected against spoofing. An honest number instead of a flattering one.
- 06
- Your site under X-ray
- Orphaned pages, dead ends, broken links, pages competing with each other — detected automatically, with a score per page.
- 07
- Search engine data included
- Clicks, impressions and the real search terms per page — built in directly, no second tool needed.
- 08
- Everything about one page at a glance
- People, AI systems, inquiries, search clicks and top search terms — brought together per page. You instantly see which content is working and which is just sitting there.

Report

# AI visibility — monthly snapshot question: “Who makes custom furniture in Brixen?” chatgpt → recommended · rank 1 perplexity → mentioned · rank 3 gemini → not yet named --- ai visits (30 days): 142 · verified visitors from AI answers: 38

This is what measuring looks like: the monitor asks on its own, the answers get scored — you see in black and white which AI recommends you and which doesn't know you yet.

## 10 · Security & operations

## Security and operations run on their own — every night.

Backups, security updates, patches — automatic. You take care of business.

btlabs-core ~ night-run

- 02:00
- OK
- backup → encrypted · <b>3-way</b>
- 02:14
- OK
- os-updates → applied
- 02:31
- OK
- containers → freshly rebuilt
- 02:47
- OK
- cve-scan → no hits
- 03:02
- DONE
- runs on its own — <b>you sleep</b>
- 01
- Every night, automatically
- Encrypted backup, OS security updates (restart included), container refresh.
- 02
- Continuous monitoring
- For security holes — you get warned before things catch fire.
- 03
- Access secured
- 2-factor login, lockout after failed attempts, complete change log (who, what, when).
- 04
- Deep hardening
- Multi-stage internal security audits (no critical findings): brute-force protection, cloud firewall (everything closed except the essentials), sandboxed containers, encrypted secrets (AES-256-GCM), protection against typical web attacks.

## 11 · Reliability

## If something does happen, everything is there.

Redundant backups with tested restores, your own server in the EU, and vetted updates keep your foundation reliable — year after year.

- 01
- 3-2-1 backups
- Backed up multiple times in separate locations — and the restore gets tested, not just hoped for.
- 02
- Your own server in the EU
- No shared mass-hosting server. Your environment belongs to you alone.
- 03
- Safeguarded updates
- Every change passes a functional test before it goes live.
- 04
- Independent through open standards
- Foundation, content and data are always fully exportable — built on open standards, no vendor lock-in. If it ever comes to it, it keeps running without us too.

<b>Extendable on request:</b> not standard today, but buildable to fit the foundation: a complete <b>shop and inventory module</b> with payment integration · a protected <b>client and tenant area</b> (exclusive pricing, documents, portals) · a <b>live price calculator</b> · a “next available slot” display with booking · an <b>app or second location</b> on the same base · deeper integration with <b>inventory and customer management</b> · dedicated <b>location pages for branches</b> — each with local findability on Google and in AI. <b>And looking ahead:</b> your foundation is built as a service interface — the next step is AI assistants that, with your approval, don't just read but act: checking availability, requesting an appointment, preparing an inquiry. The foundation for that is already in your system, via the MCP interface. Tell us what you need — we'll build it.

## FAQ

## Common questions about the substance.

### Can I really maintain content myself?

Yes. Block system with live preview — texts, images, whole pages without code, with draft/published status. And if you like: straight from your chat or AI system (MCP).

### What happens if I break something?

Almost nothing is final: every change is saved as a version — compare and restore with one click. There are always a few exceptions, but for day-to-day editing you're covered.

### Do I have to take care of maintenance, backups or security?

No. EU hosting, isolated per partner — backups and security patches run automatically in the background. Larger system updates we sort out together when they come up.

### Where does my form data end up?

In your own database — not with third-party providers. With double opt-in, exportable for your CRM — or connected directly to the CRM, so everything flows straight into the right system.

## Let's talk straight

## Sounds like your foundation?

Let's talk straight — no sales patter. We look at your business and tell you honestly what makes sense.

- Non-binding & no obligation
- Honest assessment, no pitch
- Reply usually within 24 hours

Free · 30 minutes · directly with Florian

- Discuss your project
- Call: 30 min, free

## Facts

## Everything you need — at a glance.

What btlabs Core can do, how to reach us directly, what it costs, and why you can trust us — the hard facts, compact and ready to expand.

- 1
- btlabs Core
- found by humans & AI
- Solution
- Tailored foundation on headless architecture — a base that can power your website, shop & AI agents alike.
- Findable
- On Google and in AI answers — GEO included by default (llms.txt, MCP), often under 200 ms.
- Automation
- AI translates, writes meta-texts & image descriptions, and reviews content — DE/IT/EN.
- Integration
- MCP interface, REST & GraphQL — open interfaces for CRM, ERP & co.
- 2
- Direct Contact
- 1 business day
- Available
- Email, phone, WhatsApp, video call
- Contact
- Florian Berger
- Response time
- usually within 24 hours
- 3
- Service Area
- DACH region, Italy
- On-site
- South Tyrol — Bolzano and surroundings
- Remote
- Italy & entire DACH region — well-practiced
- Languages
- Deutsch(/de) · Italiano(/it) · English(/en)
- 4
- Availability & Capacity
- limited
- Currently
- <b>We have openings — but only a few.</b> We deliberately take on only a few projects at a time.
- Start
- after a straight-talk conversation and clear roadmap
- 5
- Price Transparency
- €€-€€€
- Projects
- Classification <b>€€-€€€</b> · All prices excluding VAT.
- Model
- Investment — <b>no subscription for the core system</b>
- Ownership
- The foundation, data, and content belong to you — full export, anytime
- 6
- Experience & Trust
- since 2018
- Collective
- Berger+Team — since <b>2018</b>
- Experience
- <b>20+ years</b> in branding, web & marketing
- Testimonials
- 5/5 from 11 partner voices — originals on the home page(/en#stimmen)
- 7
- Data Protection & Tech
- cookieless
- Hosting
- EU, isolated
- Tracking
- Cookieless, no third-party trackers — <b>no cookie banner</b>
- Security
- AES-256, 2FA, daily encrypted backups

---
Source: https://btlabs.dev/en/features
Last-Modified: 2026-08-17T06:52:41.901Z
Languages: [de](https://btlabs.dev/llms/de/features) · [it](https://btlabs.dev/llms/it/funzionalita)
See also: [llms.txt](https://btlabs.dev/llms.txt) · [ai.txt (Policy)](https://btlabs.dev/ai.txt) · [identity.json](https://btlabs.dev/identity.json)