# Home > btlabs Core is the headless platform that makes your business findable by people and by AI — lightning-fast, multilingual, no cookie banner. btlabs Core · Your digital foundation ## Be found. By people and by AI. AI assistants can barely find an outdated website. We build you one that ChatGPT & co. understand cleanly — lightning-fast, multilingual, no annoying cookie banner. For service providers, trades, retail & tourism in South Tyrol and the DACH region. Bolzano · South Tyrol · since 2018 · GDPR hosting in the EU - Let's talk straight btlabs-core ~ system.log - 09:41:02 - OK - system: running error-free - 09:41:34 - OK - languages: DE · IT · EN in sync - 09:42:08 - OK - tracking: web traffic active - 09:42:41 - OK - ai tracking: AI citations captured - 09:43:05 - NEW - visitors: via ChatGPT and Perplexity - 09:43:33 - OK - backup: encrypted · verified - 09:44:01 - OK - security: 2FA active - 09:44:22 - MCP - content: new page published via chat - 09:44:41 - MCP - errors: detected and fixed automatically - 09:45:03 - DONE - yours · runs intelligently Optimised to appear here - CHATGPT - GOOGLE AI - PERPLEXITY - CLAUDE - GEMINI - COPILOT - MISTRAL - GROK - BING - META AI - DEEPSEEK - QWEN - GOOGLE People looking for a recommendation today often ask an AI directly — and get an answer without ever opening a website. So that your business shows up in that answer, the system delivers a clean, machine-readable version of you. That's why we build websites as a digital knowledge and service interface: readable for people, dockable for AI agents. ## The problem ## Your old website works against you. Everyone knows these setups — and none of them is built for the AI era. - The plugin tower - 30 extensions that break, constantly need updates and sooner or later get hacked. - The site builder - Clicked together quickly, but slow — you never get your data out again, invisible to AI. - The frozen site - Pretty, but dead. Nobody can maintain it, Google and AI quietly ignore it. - Total dependency - Every change goes through third parties: wait, pay, wait again. Logins, data and domain aren't in your hands. - The social-only presence - Only Instagram & Facebook instead of your own foundation: reach at the algorithm's whim, data belongs to the platform — nearly invisible to Google and AI. - Siloed one-off tools - Website, Google profile, social, PDF price list — all maintained separately. Somewhere something is always wrong, and nobody notices. ## Free check ## What does ChatGPT know about your business? We ask the AIs — and show you what they know about you. And what they don't. Free, no obligation, no preparation. Free · no obligation · results discussed together - Request the AI-readiness check ## Why btlabs Core ## Six things almost no normal system can do. btlabs Core is built for the AI era. Not for yesterday's web. - 01 - Made readable for AI - If someone asks ChatGPT “who does this in my region?”, the AI finds everything it needs at your site to cite you correctly: facts, services, contact channel — machine-readable, in every language. - 02 - Privacy as a selling point - No cookie banner, no US trackers, hosted in Germany, isolated per partner. GDPR-clean by design — building trust and legal certainty at once. - 03 - Maintain once, correct everywhere - Opening hours, prices, a job ad — enter them once and they appear correctly everywhere, automatically: in Google, in AI answers, in Google Jobs. In every language. - 04 - Faster. Google notices. - Often delivered in under 200 ms, where old plugin towers need 600 ms and more. Speed is a ranking factor — and the first impression for every visitor. - 05 - Trilingual at the core - DE · IT · EN are part of the foundation, no plugin tinkering: translated URLs, clean language signals, one maintenance interface. Non-negotiable in South Tyrol. - 06 - You see whether it's working - A monitor directly asks AI systems whether they recommend your business; every AI visit is verified and logged, visitors arriving from AI answers are counted separately. Findability here isn't a claim — it's measurable. ## Proof ## No promise. See for yourself. btlabs Core is running. Look at a real foundation, ask an AI about us, measure the load time. We don't talk about speed — you feel it. - Live foundation - You're looking at one right now: this site itself runs on btlabs Core. Check it — load time, source code, llms.txt. - btlabs.dev - Response time - Measured, not claimed: around 90 ms server response. Fast enough for Google to notice and for visitors (human and machine) to stay. - On record - A collective since 2018 · 20+ years of experience in the field · member of the Handelskammer Bozen · Camera di commercio di Bolzano. Practitioners, not salespeople. - Measured in the open - We count which machine-readable files websites actually serve: 33 routes, monthly, method disclosed — including the 2 that returned no response at all. - ai-discovery radar measure-it-yourself.sh # No promise — measure the server response yourself: $ curl -so /dev/null -w "response: %time_starttransfers" https://btlabs.dev → response: 0.09s One command, your terminal, any time — or put btlabs.dev into the PageSpeed test. ## Partner voices ## What our partners say. Businesses from South Tyrol and the region that we look after. ## Grows with you ## Your website today. A shop or app tomorrow. btlabs Core is built as a foundation from day one: your content lives in one central place. Start with a website, and later it can become a shop, an app or a second location — on the same base, without a rebuild. What you maintain once is correct everywhere, in every language. Think of the base as a warehouse: you stock it once — and every shop window automatically shows the same, current assortment. No copying in five places, no “the app still showed the old price”. What's live today: your website (multilingual) plus a dedicated careers page with Google Jobs. What it grows into: shop, app and client portal as later phases — on the same foundation. - Live today · Trades - One brand, two sites - A joinery runs its main site in German and Italian — plus a dedicated careers page alongside. Enter a new job once: it's on the website, runs automatically in Google Jobs and removes itself after the deadline. - Live today · Multiple locations - Many sites, one system - A family business with three locations runs three independent websites — each individually designed, but centrally managed. Shared content (imprint, brand, contact) you maintain once; local content stays separate per location and goal. - Later phase · Retail - Website and shop, one warehouse - The website becomes an online shop — from the same core. One product, one price, one stock level, identical everywhere. That's how the shop is intended as a later phase: you start with the site and switch on selling when you're ready. - Later phase · Tourism - Found, not brokered - A hospitality business maintains rooms, offers and season info once — trilingual on its own website, readable by AI assistants. Enquiries come in directly, not via portals taking commission. Contact - → - Live faster - A new channel starts on a proven base instead of from scratch. Today's “website” becomes a shop or an app tomorrow — without a rebuild. - → - Cheaper to run - You maintain and secure one system instead of three. Updates, backups and security apply to all channels at once. - → - No data drift - One source of truth. Never again contradictory opening hours or prices between website, shop and app. Discuss your project ## 01 — AI at the core ## AI sits in the core — not as a sticker on top. One unified system instead of scattered plugins. It writes on brand, learns along on its own and consolidates your knowledge. Engine, not plugin A system that thinks along. Most “AI websites” glue a chatbot into the corner. Here the AI is the engine: it keeps content on brand, writes, translates, describes images and consolidates patterns in the background — built for it from the first line. btlabs Core · assistant · illustration - You - Upload the new project photos. - Core - Done. The images are cropped for desktop and mobile. I've also generated accessible alt texts in DE, IT and EN. - You - Great. How's the content audit looking? - Core - Found one inconsistency: the About page still says “15 years of experience”; according to the profile it's over 20. Shall I fix it? - You - Oh, good catch. Yes, please. - Core - Saved as a draft and updated the AI file (llms.txt) along with it. Waiting for your approval — or shall I put it live right away? - You - Go live. - Core - Published — Google and AI answers are up to date. - for people: current - for machines: current - DE·IT·EN in sync What AI specifically takes care of ## 02 — Findability · SEO + GEO ## Found and cited by ChatGPT, Perplexity & co. The system gives AI systems an unambiguous, quotable version of you — as standard, not as a pricey extra. - Text - # The business, readable in one pass name: Example Ltd about: craft since 1998 services: - Planning - Installation - Service region: South Tyrol - Your whole business as structured text that an AI reads in one pass. - Profile - "name": "Example Ltd", "location": "Bolzano, IT", "languages": \["de","it","en"\], "contact": "hello@…", "verified": true - Your digital profile — machine-readable and unambiguous. - Rules - # The rules of the game quoting: allowed source: "Example Ltd" attribution: required tdm-reservation: active (eu law) # You may quote me — # with name and source. - The rules of the game for AI — including a pointer to the EU AI Act. “Who builds AI-findable websites for businesses in South Tyrol?” Berger+Team from Bolzano uses btlabs Core to build headless foundations that are findable on Google and in AI answers — trilingual, no cookie banner, owned by the business. 1 Source: btlabs.dev · via llms.txt & identity.json How GEO works — the full feature set ## 03 — MCP & agent API ## Your website talks directly to AI assistants. Real MCP access plus a dedicated interface for AI agents — query safely, act with permission. Model Context Protocol Governed. Logged. Secure. MCP is the new standard through which AI assistants talk to systems. Every access governed by permissions, every step logged. An assistant sees only what you share — and does only what you allow. Few offer this today — your business would be out in front. .well-known/mcp.json - → - connect - Assistant connects to the MCP endpoint - → - auth - permission · read:content - ← - 200 OK - Verified content delivered - → - result - Contact channel handed over - · - log - Every step logged ## 04 — In day-to-day operation ## One system. On brand. Self-learning. - On brand by rulebook - Style, tone and forbidden words live in the system — every generated piece of content is measured against them. Across all channels and languages. - Learns & consolidates - The system analyses content and behaviour, consolidates knowledge in one place and suggests improvements on its own. You look after the content — the rest happens in the background. See all features ## 05 — Multilingual at the core ## DE · IT · EN — part of the foundation. Consistent across languages - de - Mehrsprachig im Kern. - In Südtirol nicht verhandelbar — darum ist Mehrsprachigkeit Teil des Fundaments. Jede Seite, jede KI-Datei und jede Maschinen-Antwort gibt es pro Sprache, jede mit eigener Web-Adresse. - it - Multilingua nel cuore. - In Alto Adige non è negoziabile — per questo il multilinguismo è parte delle fondamenta. Ogni pagina, ogni file IA e ogni risposta macchina esiste per lingua, ciascuna con il proprio indirizzo web. - en - Multilingual at the core. - Non-negotiable in South Tyrol — which is why multilingualism is part of the foundation. Every page, every AI file and every machine response exists per language, each with its own web address. routing - 200 - btlabs.core/de - 200 - btlabs.core/it - 200 - btlabs.core/en - · - llms - each language gets its own file More on the multilingual website 06 — One base ## One system. Every channel. - 01 — Foundation - A proven base. - A single, secure foundation carries several projects at once. Every launch starts on a battle-tested base instead of from scratch. - 02 — Distribution - Websites, apps, shops. - The same base carries several presences, web apps and shops at once — live faster, safer, cheaper. No duplicating, no drift. - 03 — Growth - Website today, shop tomorrow. - Every improvement to the foundation benefits everyone. Your website can become a shop tomorrow — on the same foundation, without a rebuild. - 04 — Control - Controllable via chat. - With your MCP-capable AI assistant you maintain content in dialogue: edit, publish, translate — without clicking around a backend. - 05 — Agents - Findable & able to act. - AI agents find your business, read verified facts and get your direct contact channel. The base for them to book and buy tomorrow too — when you're ready. - 06 — Integration - CRM, ERP & everything else. - The core can connect to the systems you use: CRM, ERP, inventory management & co. — via open interfaces, as project work. No siloed one-off tools. - 07 — Visibility - Visible to the outside too. - The same core feeds not just your channels but also your findability: SEO, GEO and machine-readable profiles make you present — from Google to LLMs like ChatGPT. ## 07 — Under the hood ## No marketing speak. This is what's really inside. - llms.txt - ai.txt - identity.json - brand.json - JSON-LD - OpenAPI-Spec - .well-known/mcp.json - MCP endpoint - Agent API - Brand Guidelines - Glossary & rules - Brand conformity - Hybrid way of working - Sitemaps - RSS per language - Markdown per page - REST & GraphQL - hreflang - robots.txt - 301 redirects - Cookieless analytics - AES-256 - 2FA - Daily backups - Full-text search ## 08 — Your foundation ## You own everything — fast and secure. No rental model, no cage. A base you own, that loads in a flash and protects your data. - 100 % yours - You buy the house, you don't rent it. No hidden per-user licence fees, no subscription trap for the core system. You pay for the development once and then own code, data and content permanently. The only running cost: secure enterprise hosting on your server. - Loads in milliseconds - A lean, modern architecture hits top scores on Core Web Vitals. Fast means: found better, higher conversion. - Data stays yours - GDPR-compliant, hosted in the EU, tracking-free with no forced cookie banner. Data-sovereign instead of dependent — by design. ## 09 — The people behind it ## No startup hype. Practitioners from South Tyrol. Behind this platform is Berger+Team — a freelancer collective from Bolzano. We built this system because in over 20 years of practice we kept seeing what makes SMEs fail: outdated tech, siloed one-off tools and painful multilingualism. The collective You talk to the people who actually build it. We're not a classic agency with expensive overhead and middlemen. We're a well-rehearsed network of specialists in strategy, design, copy, SEO and code. Each one an expert in their field. For you that means: fair prices, direct communication with nothing garbled along the way, and a system that joins craft and high tech. Berger+Team · Bolzano - 01 - strategy - Bottleneck analysis & roadmap - 02 - design - UI/UX & design system - 03 - text - Copy & DE · IT · EN - 04 - seo - SEO · GEO · findability - 05 - code - Headless · TypeScript · MCP - · - network - Direct. No overhead. More about us ## FAQ ## Frequently asked questions. ### What if you're no longer around someday? Your foundation, your data and your content belong to you. It runs on open standards and keeps working independently — no cage. ### Am I tied to you? No. The foundation, your content and your data belong to you. A complete export is available at any time — no asking, no notice period, no fee. What you rent is the operation: servers, updates, support. That is cancellable, and someone else can take it over — the system runs on open standards, not on a licence only we can operate. Your domain stays registered in your name regardless. In short: you are tied to a service for as long as you want it. Not to us. ### We already have a site — is migration possible? Yes. We migrate the content and set up clean redirects (301), so your Google rankings stay intact. All about it: [Website migration without ranking loss](https://btlabs.dev/en/website-migration). ### Multilingual — is that shaky? No. German, Italian and English are anchored at the core — translated URLs, clean language signals, one editing interface. No after-the-fact translation workarounds. More: [Multilingual website in detail](https://btlabs.dev/en/multilingual-website). ### Do I need a cookie banner? No — as long as only our system is running. The built-in analytics works without cookies and loads no third-party scripts, so no consent is required. It changes as soon as external content is added: an embedded video, a map, a booking or chat tool. Those providers set their own cookies, and then you do need a banner — regardless of what your website is built on. We tell you in advance which integration triggers this, and show you where an alternative without a consent requirement exists. The decision stays yours. ### What happens to my Google ranking? No copy-paste nightmare: content is imported cleanly, all old URLs are 301-redirected. Your ranking doesn't just survive — thanks to the fast load times it often even gets a boost. ### What does it cost? A one-time investment instead of a subscription for the core system — as a ballpark €€-€€€, depending on scope. After that the system is yours; what remains is a fair flat rate for your own dedicated hosting — and updates if needed. We'll sort out the concrete range in a straight-talk conversation. ## How it works ## From the first call to the keys. - 01 - Straight-talk call - 30 minutes, free, directly with Florian. Get to know each other, understand, honest assessment — even if it is: “you don't need us.” - 02 - AI-readiness check - Optional and free: we check upfront what Google and AI models know about your business today. We go through the result together. - 03 - Branding & workshop - Together we define brand, goals and content — totally flexible: from a compact conversation to a full workshop, depending on what your business needs. - 04 - Roadmap & quote - Fixed frame, clear steps, no surprises. You know beforehand what's coming. - 05 - Build & fill - Design, content, languages. From you we need facts, photos and feedback — the texts are written with you, not without you. - 06 - Launch, training & handover - Migration with clean redirects, onboarding and training included. After that, the foundation is yours. ## Let's talk straight ## No sales patter. We meet as equals. No cookie-cutter approach. We look at your business and tell you honestly what makes sense — and what doesn't. - Non-binding & no obligation - Honest assessment, no pitch - Reply usually within 24h No obligation · Honest · As equals - Company name * - Your name * - Email address * - What’s it about? * - **Yes, run the free AI-readiness check for me.** It analyses — with no obligation — what AI models like ChatGPT currently know about my business, and where my blind spots are. - I accept the [Privacy policy](https://btlabs.dev/en/privacy). * → Write to us ## Facts ## Everything you need — at a glance. What btlabs Core can do, how to reach us directly, what it costs, and why you can trust us — the hard facts, compact and ready to expand. - 1 - btlabs Core - found by humans & AI - Solution - Tailored foundation on headless architecture — a base that can power your website, shop & AI agents alike. - Findable - On Google and in AI answers — GEO included by default (llms.txt, MCP), often under 200 ms. - Automation - AI translates, writes meta-texts & image descriptions, and reviews content — DE/IT/EN. - Integration - MCP interface, REST & GraphQL — open interfaces for CRM, ERP & co. - 2 - Direct Contact - 1 business day - Available - Email, phone, WhatsApp, video call - Contact - Florian Berger - Response time - usually within 24 hours - 3 - Service Area - DACH region, Italy - On-site - South Tyrol — Bolzano and surroundings - Remote - Italy & entire DACH region — well-practiced - Languages - Deutsch(/de) · Italiano(/it) · English(/en) - 4 - Availability & Capacity - limited - Currently - We have openings — but only a few. We deliberately take on only a few projects at a time. - Start - after a straight-talk conversation and clear roadmap - 5 - Price Transparency - €€-€€€ - Projects - Classification €€-€€€ · All prices excluding VAT. - Model - Investment — no subscription for the core system - Ownership - The foundation, data, and content belong to you — full export, anytime - 6 - Experience & Trust - since 2018 - Collective - Berger+Team — since 2018 - Experience - 20+ years in branding, web & marketing - Testimonials - 5/5 from 11 partner voices — originals on the home page(/en#stimmen) - 7 - Data Protection & Tech - cookieless - Hosting - EU, isolated - Tracking - Cookieless, no third-party trackers — no cookie banner - Security - AES-256, 2FA, daily encrypted backups --- Source: https://btlabs.dev/en Last-Modified: 2026-08-15T13:38:10.895Z Languages: [de](https://btlabs.dev/llms/de) · [it](https://btlabs.dev/llms/it) See also: [llms.txt](https://btlabs.dev/llms.txt) · [ai.txt (Policy)](https://btlabs.dev/ai.txt) · [identity.json](https://btlabs.dev/identity.json)